Saturday, October 29, 2011

Creativity

There is no doubt that these days, any type of Media has been recorded to digital format. Digital format is the representation of bits in the form of 1's and 0's and depending on the fragmentation can be interpreted by many different representations of itself. It is due to this that "mashups" are so easily created. This is why programs like Photoshop can take any picture and completely customize the picture to have anything the user wishes to put on it. It's how video and music editing software works. This allows the user to have this new sense of "Creation". In the music world, they would call this a "remix". Associating the old with the new to create something that's neither, but simply an expression of the users creativity. According to Brook Barnes from New Times, "Mashups" have been recognized as fair use of copyrighted material. Companies like Nickelodeon even offered praise to certain users whose "mashups" were exceptionally good. Even Disney, who has always held strict policies on their characters has allowed the use of their characters to be remixed with "Crank That" by Soulja Boy.

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